Event decision intelligence for venues
Know whether an event deserves approval before you commit.
Showue gives venue teams one place to evaluate event economics, pressure-test downside, approve the plan, preserve the original decision, and learn from actual results.
Built for independent music and multi-use venues where event-level economics drive meaningful decisions.
Event approval brief
Friday Concert
Expected contribution
$31,400
Contribution margin
24.7%
Downside contribution
$8,900
Break-even attendance
1,146
Required change
Reduce guaranteed production expense by ~$6,500 or increase retained revenue by $4.30 per attendee.
Before approval
Know expected contribution and downside.
After approval
Keep the original decision intact.
After the event
Know what actually changed the result.
One repeatable operating workflow
From “should we do this?” to “what did we learn?”
Showue connects the decision before the event to the financial result after it. That creates a record the team can actually use—not another spreadsheet that disappears after approval.
Evaluate
Build the event from the venue economics that actually matter.
Stress Test
See expected contribution, downside exposure and break-even.
Approve
Put the decision and authority into the workflow—not an email chain.
Lock
Preserve the approved budget while forecasts continue to evolve.
Close
Compare actual performance with the decision that was approved.
Learn
Turn variance into reusable operating knowledge for the next event.
Management overview
See the events that need a decision—not just another dashboard.
Showue brings approval status, contribution risk and financial-close work into one management view so leadership can focus attention where it matters.
Explore the workflow4
Awaiting approval
2
Below target contribution
3
Awaiting actuals
2
Ready for financial close
Decision queue
Friday Concert
Downside contribution: $8,900
Private Rental
Below target margin
Touring Show
Completed 2 days ago
Built around the decision
The features that make the economics usable.
Event Approval Brief
Expected contribution, downside, break-even, required changes and the recorded decision in one view.
Locked Original Budget
Preserve what leadership approved while allowing the operating forecast to change as the event develops.
Useful Actuals
Understand whether attendance, labor, F&B, production or deal terms drove the variance.
Venue Assumption Library
Reuse the venue's labor, ancillary revenue, production and target-margin assumptions instead of rebuilding every event.
Decision History
Keep approval, revision and close history attached to the event rather than scattered across spreadsheets and email.
Management Attention
Surface events awaiting decisions, events below target and completed events that still need financial close.
Configured for your venue
Implementation is part of the product.
We map the economics your team actually controls, configure reusable assumptions and templates, reconcile representative events, establish the approval workflow and train the people who will use it.
See the implementation processA typical launch establishes:
Start with a real event
Bring us the decision your venue is actually facing.
Tell us about an upcoming concert or straightforward private/rental event. We’ll use that context to determine whether Showue fits the way your venue evaluates and approves event economics.
Review an Upcoming Event